Romio is a strong and unified premium positioned Italian wine brand. The first truly pan-Italian wine brand, the Romio portfolio consists of a range of premium wines from the most prominent winegrowing regions in Italy.

Traditionally only supplied by small, niche producers in Italy, Romio brings together a range of premium wines from well known Italian regions under the one cohesive brand name and structure. Romio is a modern, innovative and uniquely Italian wine brand that offers a broad selection of wines from some of Italy’s most recognisable regions including Chianti DOCG, Sangiovese Di Romagna Superiore DOC and Montepulciano D’Abruzzo DOC.

We only select the most premium parcels of fruit from our partner wineries from the best vineyard sites, ensuring quality across the range. Caviro controls each step of the process, from vine to shelf, in order to guarantee consistent quality, reliability and traceability.

International research commissioned by Caviro identified the need for a strong, unified Italian wine brand for the international market. The Italian category generally lacks a visible and easily understood Italian brand that is uncomplicated in its consumer messaging.

The distinctive and modern packaging for the Romio range has been developed by a leading UK creative agency - the design is premium, yet modern and accessible. The labels are easy to navigate for consumers and prominently feature the grape varieties of each wine, providing a point of reference for the consumer.